PIERRE MARE

Principal (Strategy & Communication)

SENIOR POSITIONS HELD
Brand Marketing Specialist (Development Bank of Namibia)
Brand Strategist & Content Developer (June 21 Internet Marketing)
Brand Strategist (Headspace Brands)
Studio Manager & Agency Strategist (Advantage McCann)
Creative Director (Ogilvy & Mather)

EDUCATION & TRAINING
Matric (Concordia College)
B.Com. (Majors: Economics, Statistics, Business Economics) (UNAM / Academy)
Certificate in Principles of Public Relations (PRISA)
Brand Management (UCT | GetSmarter)
Strategic Business Management (UCT | GetSmarter)
Digital Transformation (UCT GSB | GetSmarter)
Risk Management 101 (IRMSA - Namibian Chapter)
Management EQ Coaching (Dr. Dumi Magadlela)

PROFESSIONAL HIGHLIGHTS
Inaugural integrated report (Development Bank of Namibia)
Incorporation of artisans in youth finance facility (Development Bank of Namibia)
Development of SME Centre daughter brand (Development Bank of Namibia)
Introduction of impact reporting (Development Bank of Namibia)
Motivation of mentoring and coaching (Development Bank of Namibia)
Introduction of values and governance-based branding (Development Bank of Namibia)
Introduction of content-driven email marketing
(RFS & Benchmark, DBN, Tour Brief, OneAfrica TV)
Neopaints ‘PA!NT NAMIBIA’ rebranding (Headspace Brands & private)
New Start HIV youth turnaround song contest (Headspace Brands)
Introduction of the small, agile branding agency form (Headspace Brands)
Incorporation of mobile devices into MTC post-paid contracts (Advantage McCann)
Introduction of SMS short-form linguistics for MTC (Advantage McCann)
Meme Mahangu brand development (Ogilvy Namibia)
Pera Jackpot brand development (Ogilvy Namibia)
Development of initial Tafel Lager brand DNA (Hothouse Advertising)
Part of team that developed Pepsi ‘Afri-Can’ (Hothouse Advertising)
Motivation of ‘Reinheitsgebot’ / ‘Pure Beer’ in NBL brand DNA (Hothouse Advertising)
Part of the team that developed Trade Directory (Venture Publications)
Development of radio as ‘strongest medium’ initiative (Lintas:Namibia)